Why Clean Play Standards existsA five-stage timeline: player harm is documented, the rules are written down, Standard 1.0 is published, the audit method is fixed, and finally the registry goes live. The final stage is shown as not yet reached.Harm is documentedAds, loot boxes, dark patternsRules written downNine testable requirementsStandard 1.0 publishedPublic, versioned, free to readAudit method fixedEvidence, tests, correctionsRegistry goes liveNot yet — nothing certified

About Clean Play Standards

Nine rules for mobile games. Nothing else.

We believe mobile games should be built to entertain, not to exploit—and that trust claims should be specific, auditable, and easy to verify.

Mission

Respect players' attention, privacy, autonomy, time, and money.

Clean Play converts that mission into nine mandatory product requirements and a public, time-limited credential.

Initial focus

Mobile games first.

Starting narrowly makes evidence, reviewer training, claims, and player understanding more reliable. Other app categories can wait until the first scheme is stable.

Legal status

Preparing nonprofit incorporation.

The project does not yet represent itself as an incorporated, IRS-recognized, accredited, or trademark-registered certification body. Those claims change only when real-world actions are complete.